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A beginner’s guide to ESG, so you don’t have to pretend you know what it means in meetings.
Season 3. Episode 1.
For everyone who has ever asked me:
“What is this ESG thing you keep talking about?”
“What do you actually do?”
“Why are there so many frameworks?”
And my personal favourite:
“Is this even a real job?”
This episode is for beginners.
No jargon. No reports. No 200-page sustainability documents.
Just a simple conversation on what ESG is, why it exists, where it is applied, and why companies, investors, and regulators suddenly seem obsessed with it.
Think of this as the episode you can send to your friend, colleague, parent, or grandparent before introducing them to the world of ESG.
Let’s start from the beginning.


